APLA welcomes Sportstoto Korea Co Ltd (Sportstoto) as our latest new Full Member from 1 July 2021. It was admitted as a member of the World Lottery Association in February this year.
Sportstoto is a consortium of 6 shareholders and it was awarded the rights to operate sports betting in Korea on behalf of the Korea Sports Foundation from 1 July 2020 for a period of 5 years. Products are distributed across a retailers’ network of 6,400 strong and each retailer sells its bets through a locally developed betting terminal.
The management is headed by CEO, Mr Song Young Woong and the company offers both fixed odds and parimutuel sports bets on games such as football, baseball, basketball, volleyball and golf. The fixed odds product, known as PROTO, is very popular and accounts for the vast proportion of its revenue. Surpluses from its games, after deducting a management fee, are distributed to the National Sports Promotion Fund to be utilized for various sports related purposes.
APLA is happy to have onboard a new friend from Sportstoto Korea Co Ltd, a leading company of sports betting in Korea whom it hopes to work together for the benefit of the regional Association.